Corporate Housing Providers Blog – - Advice, News, and More

The New York Times recently reported that Manhattan hoteliers are slashing their room rates by as much as a third in a desperate attempt to fill vacancies. How can corporate housing providers keep pace? Well, price is only one of the 4 P’s of Marketing (product, price, place, promotion). Perceived value is so much more powerful than price alone, and many factors combine to create this perception. (more…)